Well, I went back to the headline and the wording made it seems like Lululemon jackets were being sold in Costco:
> Lululemon says Costco is making duplicates of include its popular Scuba hoodies, Define jackets, and ABC pants.
> Lululemon claims one of the duplicates that Costco sells is the Hi-Tec Men’s Scuba Full Zip, with the lawsuit showing a screenshot image of Costco’s website showing the item priced at $19.97
(Compared to Lululemon website where these are more than $100 each.)
Costco members tend to trust and buy what Costco sells them.. so I suspect this is no different. If there are Lululemon duplicates literally sold by Costco for 1/5th the price, then Costco shoppers have no reason to pay 5x more for what's effectively the same product.
Costco has a lifetime warranty, too, compared to Lululemon' 30 day return policy.
https://fortune.com/2025/07/01/lululemon-costco-dupes-lawsuit-knockoff-patent-sales/
The opportunity of a lifetime is being overlooked by AI Bros. AI is garbage and even if it weren’t, the govt. has no answer for displaced middle class Americans who serve as the boot-heel of the entire American tax base (fucking billionaires ain’t paying shit). Mark my words, corporations will be incentivized to hire people to fill seats, turning white collar jobs into to Adult Daycare.
Start buying corporate staffing stocks like RHI and ZIP. White-collar and blue-collar folks are both gonna need their services.
If they call and you're bored, you can fuck with them pretty hard. Play along like you want to cooperate, and keep asking questions like you're interested in whatever. Then when it's time to get your credit card out, make up a number. But write it down when you give it to them. They'll ask for date, zip, and security code. Make shit up. When they try to run it, it'll be rejected, and they'll ask for confirmation - repeat the number but change a digit. Apologize and act like you really want it to go through. Maybe try "a different card" for them, or make up bank account info.
You can keep a desperate asshole on the line for a while with that kind of trick. Pick your own exit strategy - you can just be a dick and tell them you're fucking with them, or keep it going until they give up.