Revlon Inc (REV) is trading -13% lower at $6.69 today. So far the Consumer Staples sector has been having a bright day, and the share price of the company is underperforming it's peers.
- Judge declines to allow the formation of an equity committee for the cosmetic maker's common shareholders
- Chapter 11 is not necessarily an automatic trip to zero for bankrupt stocks
- Speculators have piled into Revlon hoping for a similar outcome at Hertz
Revlon Inc has been trading between a 52-week high of $17.65 and a 52-week low of $1.08. The stock has a market cap of $363 Million.
Revlon has developed a long-standing reputation as a color authority and beauty trendsetter in the world of color cosmetics and hair care. Since its breakthrough launch of the first opaque nail enamel in 1932, Revlon has provided consumers with high quality product innovation, performance and sophisticated glamour. In 2016, Revlon acquired the iconic Elizabeth Arden company and its portfolio of brands, including its leading designer, heritage and celebrity fragrances.
Headlines
Revlon Stock May not Go All the Way to Zero After Bankruptcy
InvestorPlace 08-23-22
Revlon’s meme stock trading past is making it hard for it to go bankrupt
Fortune 08-23-22
Revlon tells bankruptcy judge its shares may be worthless
Moneyweb News 08-23-22
Business Maverick: Revlon tells bankruptcy judge its shares may be worthless
Daily Maverick 08-22-22
Revlon pushes back against shareholder demand for equity committee
Reuters 08-22-22
As you can imagine, the internet had a few things to say about the price move. Here's a few choice comments from the Reddit Traderverse™:Pmartinez8241 - 24 upvotes -
sourceI will take 20 calls ITM expiring next week! My money is tied up in $REV and in 500 shares of $bbby, so meet me in back of wendys and I'll do what I gotta do.
letmeloseinpeace - 3 upvotes -
sourceSo if ZM had 8% rev Y/Y and inflation is at 9% what does that really mean?
VisualMod - 3 upvotes -
source#Ban Bet Lost /u/Moezerozerozerozero (1/1) made a bet that REV would go to 15.0 when it was 8.28 and it did not, so they were banned for a week.
WhiskeySoLo22 - 2 upvotes -
sourceCome on REV, shit the fucking bed...
Perryswoman - 2 upvotes -
sourceRev to zero
llasar17 - 2 upvotes -
sourceRev 
Nelz16 - 1 upvotes -
sourceDidn’t REV file for bankruptcy? Bullish? I don’t know anymore.
Stockengineer - 1 upvotes -
sourceLook at REV that shit was going bankrupt and it went flying and still might 😂
boknowski - 1 upvotes -
sourcebut then the sub misses out on all that sweet seet ad rev
Upbeat_Quail_306 - -1 upvotes -
source$7.5 Billion Rev. and $700M market cap. P/S is 0.1. Just getting to a P/S of 1 means 10X. A halfway decent turnaround should mean excellent returns